ORU
Description
Oru is a Japanese word that means to fold.
And that's exactly where it all begins.
This table is not assembled. It is shaped.
A single sheet of metal that has been bent, folded, pressed to its final movement. Like a piece of metal that has been allowed to follow an origami idea – but on a larger scale, with weight and direction.
The name Oru reflects the process. That precise action when something flat gains dimension. When two angles meet and suddenly create space.
The shape is sharp but balanced. The distinct folds give the table an architectural presence – almost like frozen movement. It feels both industrial and poetic at the same time.
The surface is polished and treated to give it a subtle vintage look. The light travels over the metal and is caught in the reflections. As if it has already lived a life.
Oru was created as a unique piece of furniture for a private customer in Switzerland.
It's a side table.
It's a coffee table.
But most of all, it is a form that carries its own story.
Share some content to your customers about your products.
Share some content to your customers about your products.
ABOUT ELENA
Elena Berg Österdahl (b. 1985) is a designer, craftswoman and artist based on Gotland, Sweden, her birthplace, and in Gryon, Switzerland. Educated at Jönköping Institute of Technology, with a bachelor's degree in product development in furniture design, knowing that she wanted to follow an artistic path, but with a technical foundation. Her education combined both theory and practice with a focus on the market, as well as projects taken directly from the furniture industry.
"I am driven by turning traditional concepts upside down and by the contrasts in form and material. "Imagine that from dirty metal you can create sheer shapes that seduce with stylish elegance!" Metal is also fascinating because it often needs to be "wrestled with", with strength and distinctiveness, but sometimes the softest hands are needed. It is alive and the most circular material on our planet. Patinated metal also tells a unique story. There is something melancholic in creating in a material that withers slowly, but still so visible: "Rust is the decaying process of metal, like a flower that withers!"